Range Rover Velar - Name Confirmed

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Rob
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Range Rover Velar - Name Confirmed

Post by Rob » Thu Feb 02, 2017 11:47 am

Both AutoCar and Auto Express are today confirming the Range Rover Velar Name.

AutoCar say:
The Range Rover Velar will soon be unveiled as the most radical-looking Range Rover in history: a mid-sized SUV-coupé designed to lay down the toughest challenge yet to Porsche’s all-conquering Macan and rivals such as the BMW X6 and Mercedes-Benz GLE Coupé.

The new model, which imaginatively revives the Velar name used on original secret Range Rover prototypes in the late 1960s, is designed to plug the price gap between the £40,000 Evoque and the £80,000 Range Rover Sport.
AutoExpress say:
Land Rover sources have refused to comment on the forthcoming launch, which is expected to take place around the Geneva Motor Show next month. But trademark applications from July 2016 show that the company is trying to register Velar - a badge last used on prototypes for the original Range Rover back in 1969 and 1970. Re-using the name on a production model will help it to stand apart from the Range Rover and Range Rover Sport, and could also help it to almost become a brand in its own right, as with the Evoque.

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